At VadR we are continously working to help VR content developers create quality content. We recently added support for 360 degree Video and Image analytics along with a lot of interesting changes to our platform. We have also launched a new version of our Unity SDK. With these changes, we hope VR content creators can get even better insights into their users’ behaviour.
In a true VR application, user is cut off from his surroundings. In such a case along with user gaze (where he/she is looking in the content) his movement also becomes important in understanding his behaviour. Using heatmaps are a good choice to visualize movement data.
Virtual Reality is fundamentally different from web or mobile content. Virtual Reality offers more user interaction than any other form of content. While using VR content user is cut off from the real world. In such a case users’ spatial information becomes lot more important in understanding his behaviour. Hence VR gives us an opportunity to collect unprecedented level of data to measure user behaviour. Read More